Run Your Boutique. Sell More. Waste Less.
Atijaria brings your inventory, sales, customers and WhatsApp selling together in one simple platform built for fashion retailers.
Know what you have. Sell what you have. Bring your customers back.
Limited places for our first Founder Retailers.
Revenue
KES 182,400
▲ +18.2%
Orders
146
▲ +12%
Customers
58
▲ +9%
Avg. order
KES 1,250
▼ −3%
Top products
- Ankara Wrap Dress48 soldKES 42,000
- Silk Slip Dress35 soldKES 31,500
- Denim Jacket22 soldKES 24,000
- Leather Loafers18 soldKES 18,000
Sound familiar?
Running a boutique shouldn't feel this complicated.
Uncertain stock
You're never quite sure what's actually left until you count it yourself — again.
Slow-moving products
Some items just sit there taking up space, and you don't always know which ones — or why.
Disorganised WhatsApp customers
Your customers are scattered across hundreds of chats, with no list to work from.
Forgotten follow-ups
The customers who'd happily buy again never hear from you about what's new.
Too much manual work
Counting stock, replying to chats, tracking sales by hand — every task takes longer than it should.
Atijaria brings it all together.
One simple system for running your boutique.
Atijaria gives you one place to manage your products, track your stock, record sales, understand your customers and sell through WhatsApp.
Less guesswork. Less manual work. More control.
Why Atijaria
Everything your boutique needs, in one place.
Know Your Stock
Track products, sizes, colours and quantities. See what's selling, what's running low and what needs to be reordered.
Stop guessing. Start knowing.
Sell on WhatsApp
Create a professional product catalogue and share products directly with customers.
Your shop. Your catalogue. Your customers.
Bring Customers Back
Understand who buys from you, what they buy and when they last purchased.
The next sale could already be in your customer list.
How it works
From product to sale in three simple steps
Add Your Products
Add products, prices, sizes, colours and stock.
Start Selling
Share products with customers through WhatsApp.
Know & Grow
Use sales, inventory and customer information to make better decisions.
Who it's for
Made for fashion retailers, not generic shops.
If you sell clothes, shoes or accessories — in a shop, online, or through WhatsApp — Atijaria is built around how you actually work.
Clothing Boutiques
Shoe Shops
Accessories & Jewellery
Multi-Branch Retailers
Be one of the first businesses to shape Atijaria.
Founder pricing will be revealed to selected Founder Retailers before launch.
- Early Access
- Founder Pricing
- Free Onboarding
- Priority Support
- Ability to influence product development
- Early access to selected new features
A peek inside
See Atijaria before everyone else does.
Founder Retailers get first access to the exact tools shown here — built for how fashion boutiques actually sell.
Revenue
KES 182,400
▲ +18.2%
Orders
146
▲ +12%
Customers
58
▲ +9%
Avg. order
KES 1,250
▼ −3%
Top products
- Ankara Wrap Dress48 soldKES 42,000
- Silk Slip Dress35 soldKES 31,500
- Denim Jacket22 soldKES 24,000
- Leather Loafers18 soldKES 18,000
Amara's Boutique
online

✨ Emerald Floral Shirt Dress ✨
💰 KES 3,500
📏 S, M, L · 🎨 Emerald · with belt
🛍️ Reserve yours today
atijaria.app/s/amara
12:04 ✓✓Amara's Boutique
4 products · Nairobi

Porcelain Bloom Dress
KES 4,200
Order
Scarlet Bloom Dress
KES 4,200
Order
Bluebell Cami Dress
KES 3,800
Order
Marigold Cami Dress
KES 3,800
OrderGrace Wanjiru
5 orders · KES 18,400
Brian Otieno
4 orders · KES 12,900
Amina Said
3 orders · KES 9,600
Peter Kamau
2 orders · KES 7,200
Silk Slip Dress
Midi · Blush · 4 sizes
✨ Written by AI
Slip into effortless elegance. This blush silk midi drapes beautifully, catches the light, and takes you from brunch to dinner in one graceful move.
Why Atijaria
Why Atijaria, why now?
Built for African fashion retailers
Not a generic global tool retrofitted for your market — designed around how boutiques here actually run.
Designed around WhatsApp
The channel you already sell on, turned into a proper catalogue instead of a hundred loose chats.
You help shape the product
Founder Retailers get a direct line to the team and influence what gets built next.
Simple, but powerful
Simple enough to run from your phone, powerful enough to run your whole shop.
Join the Founder Retailer List
Tell us about your shop — we'll reach out on WhatsApp with early-access details.
Questions
Everything you might be wondering
When will Atijaria launch?
Atijaria is preparing for its initial launch with a limited group of Founder Retailers.
Who is Atijaria for?
Fashion retailers, clothing boutiques, shoe shops, accessories stores and other small-to-growing retail businesses.
Do I need technical skills?
No. Atijaria is designed for everyday retail operations without requiring technical expertise.
Can I use Atijaria on my phone?
Yes. Atijaria is designed with mobile use in mind.
Can I sell through WhatsApp?
Yes. Atijaria helps turn products into a digital catalogue that can be shared through WhatsApp.
What is the Founder Retailer Offer?
Founder Retailers receive exclusive early-access benefits, founder pricing, onboarding support, priority support and the opportunity to influence product development.
How much will Atijaria cost?
Founder Retailers will receive exclusive pricing that will be communicated before launch.
Be a Founder Retailer, not a late adopter.
Founder places are limited. Join now and help shape Atijaria from day one.
- Early access
- Founder pricing
- Free onboarding
- Priority support
- Shape the product